Fantastic holidays gift idea

December 13, 2006

Posted in Small Business.

Forget Christmas cards and throwaway gifts. This company’s got a great way of getting clients’ attention – by doing something good.

Found via (Seth Godin’s site, originally posted at :

Once again, our holiday checks are in the mail to hundreds of our favorite clients and friends. Each check is signed and ready to cash for $8. But there’s work to be done by the recipient. Each of our friends has to forward the check to a favorite charity. (And some of our friends add their own checks because $8 isn’t much.)

Go on, read the whole thing >