Why You Didn’t Get My Business
Mary Schmidt has a great post (the first of three) on why she picks one vendor over another. This should be a reminder to all of us with customers. The customer is why you’re still in business.
When we bid on projects, I often wonder why we won or lost the contract. Sometimes I ask—especially when we don’t get the work. Many clients won’t divulge such factors, and you should listen to the ones that do.