Comments on: Cut Back on Features! http://grundyhome.com/2007/01/30/cut-back-on-features/ the small business of the web Wed, 07 Jan 2009 00:51:05 +0000 http://wordpress.org/?v=2.7 hourly 1 By: chas http://grundyhome.com/2007/01/30/cut-back-on-features/comment-page-1/#comment-830 chas Thu, 29 Mar 2007 19:57:18 +0000 http://grundyhome.com/2007/01/30/cut-back-on-features/#comment-830 Good point... I just finished reading Seth Godin's Purple Cow and given the adoption curve he describes, your comment is even more insightful. Sometimes your market is relatively technical, but the early adopters are the ones that demand the most features. Sometimes the features can be there, but they're hidden. The 1% of people who use a particular feature in Excel don't want it removed, but would be perfectly content to dig for it (while the rest of us are blissfully ignorant of its existence). Good point… I just finished reading Seth Godin’s Purple Cow and given the adoption curve he describes, your comment is even more insightful. Sometimes your market is relatively technical, but the early adopters are the ones that demand the most features.

Sometimes the features can be there, but they’re hidden. The 1% of people who use a particular feature in Excel don’t want it removed, but would be perfectly content to dig for it (while the rest of us are blissfully ignorant of its existence).

]]> By: David Locke http://grundyhome.com/2007/01/30/cut-back-on-features/comment-page-1/#comment-829 David Locke Thu, 29 Mar 2007 19:50:37 +0000 http://grundyhome.com/2007/01/30/cut-back-on-features/#comment-829 Cutting features changes your market, or changing markets force you to cut features. The technical enthusiasts loves control and a lot of features. The mid market sees all this control as feature bloat. The late market demands less control without a loss of power. If you don't cut that feature bloat, your product will exit the category as the category moves on. Your sales will stall. Cutting features changes your market, or changing markets force you to cut features. The technical enthusiasts loves control and a lot of features. The mid market sees all this control as feature bloat. The late market demands less control without a loss of power. If you don’t cut that feature bloat, your product will exit the category as the category moves on. Your sales will stall.

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